Marketing Digital

Artificial intelligence and SEO is a new topic in the industry. AI is transforming SEO, making it more efficient and user-centered by improving search accuracy, optimizing content creation, and helping you focus on user intent.

The Google algorithm is the intelligent system responsible for providing the results that are stored in the world's largest information directory, Google.

SEO for SMEs is essential. For small and medium-sized businesses (SMEs), having a strong online presence is essential for attracting new customers and keeping existing ones. And one way to improve online visibility is through SEO (Search Engine Optimization) or search engine optimization.

Digital marketing is one of the most exciting and effective ways to promote and grow a business. Instead of relying on traditional marketing methods, such as print ads and television advertising, digital marketing takes advantage of technology to reach specific online audiences.

Artificial intelligence (AI) is a branch of computer science that deals with the development of algorithms and systems that can perform tasks that normally require human intelligence, such as understanding natural language, solving problems and making decisions.

The metaverse is a term used to describe a hypothetical future Internet-based virtual world that incorporates augmented reality features. In the metaverse, users could interact with each other and with digital objects in a three-dimensional virtual space. I invite you to know the answers to your questions about what the metaverse is and what influence it will generate or is already generating in our lives.

As an investor, we know that the success of a startup depends to a large extent on its ability to attract customers and increase revenues. In today's digital world, marketing is an integral part of any successful business strategy, and startups are no exception.

In today's digital age, online marketing has become an essential component for the success of any company. From social media to content marketing and online advertising, digital marketing strategies are constantly evolving.

Today I want to introduce you to effective strategies, advanced techniques and the best tips to take your WordPress website to the next level in terms of visibility and ranking in search engines.

In this article, we'll explore why SEO for startups is different, present some success stories, and highlight the benefits of a strong SEO strategy.

What exactly is local SEO and why should you pay attention to it? In this article, we'll explore the meaning, benefits, effective strategies, and essential tools for optimizing your online presence locally.

Digital advertising is a form of marketing that uses the Internet to send promotional messages to customers. It can take many forms, such as banner ads, video ads, and text ads. The main advantage of digital advertising is that it allows companies to target a specific audience with laser precision.

The future of startups in Mexico looks very bright. There are several factors that contribute to this positive outlook. First of all, the country has a large young population with a high level of training and entrepreneurship.

Growth marketing is a marketing strategy that focuses on the growth and expansion of a company through the acquisition, consideration, conversion of new customers, the retention of existing ones and the increase in customer lifetime value (CLV).

Political marketing is the use of marketing techniques to influence the political process. It can include campaign funding, voter mobilization, and political publicity. Although often associated with negative connotations, political marketing can be used for both positive and negative ends.

The Customer Journey reveals itself as an exciting and essential journey in the world of marketing and business. Every stage, from awareness to advocacy, offers opportunities to captivate and delight clients, building strong and lasting relationships.

SEO is an important tool for any company that needs to generate a sustainable growth strategy. By optimizing their websites for search engines, companies can ensure that their potential customers can easily find them. However, SEO is a complex and constantly changing field, making it difficult to keep up with the latest trends.

Do you think that SEO and user experience (UX) are like water and oil? Think again. The truth is that a good UX is a guarantee of good SEO, or organic positioning. It's not about bumping heads over how much text to put on a page. It's about understanding that, at its core, what's good for the user is good for search engines.

Google Search Console stands as an essential tool for any website owner or administrator who aspires to stand out in Google search results. Beyond being a monitoring platform, this tool offers a window into understanding how search engines view and value your site.

The marketing funnel acts as the compass that guides companies to success. This term, also called a conversion funnel, represents the journey that a potential customer takes from discovering a product or service to becoming a customer.

A Customer Data Platform (CDP) has become an essential tool for companies seeking to make the most of customer information and improve their marketing strategies.

The term “digital marketing” was first used in the early 1990s, but the concept of online marketing is much older than you think. In fact, you could say that digital marketing began when the first television commercial aired in 1941. This marked the beginning of mass media marketing.

EEAT in SEO refers to a comprehensive set of critical factors that influence a website's ranking and visibility in search engines. This acronym represents the fundamental pillars that search algorithms, such as Google, consider when evaluating the quality and relevance of a site.

Learn all about Core Web Vitals: how to improve the user experience, optimize site performance and stand out in search results. Get practical tips and effective strategies for optimizing your website and meeting Google standards.

In this article, we'll explore what services these agencies offer, how they measure their success through KPIs, and highlight the 10 best digital marketing agencies in Mexico City.

Google Ads is an online advertising platform developed by Google that allows companies and advertisers to create and display ads in Google search results, on partner websites, in mobile applications and elsewhere on the Google network.

Medical marketing refers to the strategies and tools used by doctors and medical practices to promote their services, attract new patients, and maintain lasting relationships with existing patients. These strategies can include SEO, online advertising in medical directories such as TopDoctors, and email campaigns.

The guide to guidelines for SEO in 2024. From increasingly intelligent algorithms to changes in the user experience, we'll guide you through an SEO landscape that never stops changing. Get ready to master SEO in 2024 and take your online presence to the next level.

A “go to market” (GTM) strategy is a detailed plan that describes how a company will bring a product or service to the market and how it will promote and sell it to its customers. It is a set of tactics and actions that a company uses to launch its product to the market and make it accessible to its target audience.

Digital real estate marketing has become a fundamental component in the real estate industry, revolutionizing the way in which professionals in the sector promote properties, interact with clients and close deals.

Working with an SEO agency can be a valuable investment in improving the visibility of your business online. Make sure they are willing to work with you to develop a personalized and effective strategy and that they deliver relevant KPIs to measure the success of the SEO strategy, such as keyword ranking, organic traffic, bounce rate, time on site and conversions.